It's the "Shincha" season in Japan!🍵
"Shincha" means “new tea.” It refers to the first flush of green tea leaves harvested in Japan, typically from April to early June. Known for its fresh aroma and mild flavor, it is a seasonal favorite.
What makes shincha special is its fresh aroma and deep umami flavor.
The flavor of shincha changes with water temperature, so you can enjoy different tastes by adjusting how you brew it.
Did you know? Even after brewing,
tea leaves still contain lots of nutrients like insoluble vitamins.
In Japan, they’re sometimes used in cooking — like ohitashi, a light dish of blanched greens.
With shincha, you can enjoy both the taste of the tea and the joy of eating it!
Fresh, delicate, and umami-rich. A seasonal treasure from Japan.
Don't miss out!😊
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